The Tarragona Convention Bureau (TCB) has unveiled its new Congress Delegate Guide, an initiative forming a part of its promotion and marketing strategy in the national and international MICE markets.
The guide includes interesting information and telephone numbers, timetables and recommended tourist itineraries, information on public and private transport, hotels, restaurants, shops and entertainment in the city. The guide has a pocketbook format to make it easier to handle, since the idea is to offer delegates an ideal tool to orientate themselves and find all the information they need during their stay in the city.
"We know that delegates visit Tarragona for short periods and with a closed programme, so the aim of the guide is to help them quickly find what their looking so as to be able mix business and pleasure," says a convention bureaux spokesperson.
The guide is distributed free to event planners so that they in turn can distribute it among their delegates, together with other information about the event.
Available in Catalan, Spanish and English, the guide can be consulted at and downloaded from the Tarragona Convention Bureaux's website.
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Published
10/12/2010