As in previous years, Roca showcased its new 2010 collection before representatives of its sales network at the Rey Juan Carlos I Hotel on 25 November.
SONO was commissioned to supply and co-ordinate audiovisual services – in addition to decoration, sound, lighting and content production – for the event which took place in the Sala Marenostrum function room at the Rey Juan Carlos I Hotel in Barcelona, before an audience of 400 sales representatives.
The equipment used in staging the event featured a panoramic screen fitted with an anti-glare protector, four Barco SLM 12R projectors using the Folsom projection system with four encores and a 60” multiscreen, a Meyer-type array, comprising eight Melodie speakers, room and stage lighting, and the creation of Flash wallpaper with a 16:9 PowerPoint insertion.
