Malaga’s Tradeshow and Congress Centre (FYCMA) has analysed the customer satisfaction surveys filled in by the users of the centre so as to get to know their opinion of the most important aspects its the facilities, services and client hospitality.
During the second half of 2009, the organizers and exhibitors of nine tradeshows and over 50 events were asked to fill in questionnaires. Overall satisfaction was way above average, with 97% of the interviewees recommending the centre for holding future events.
With the aim of improving and increasing its competitiveness in the tradeshow and congress market, FYCMA continues to implement its quality policy and with its commitment to client satisfaction. For this reason, all tradeshow and congress organizers and participants are asked to fill in a questionnaire with the aim of getting to know firsthand their opinion of the centre. The centre has passed the test with flying colours.
On the one hand, as regards client hospitality, tradeshow and event organizers give the centre’s staff an average score of 8.5; putting the accent on their professionalism, speed and commitment to client satisfaction. Likewise, as well as underlining the quality of the event facilities, when asked if they would organize another event at FYCMA, 97% of the interviewees said that they certainly would.
On the other hand, the exhibitors who have attended a tradeshow at the Malaga centre also emphasise aspects such as client hospitality, advice and speed, with an average score of 8.5. The cleaning, registration and outsourced services, such as technicians and event staff, also receive the same score.
The results obtained in the surveys conducted during the second half of 2009 are similar to those of the questionnaires filled in during the first six month of the year, with higher than average general ratings. The organizers and exhibitors using FYCMA during this period also highlighted staff professionalism and client satisfaction.
In short, these results reflect the policies implemented by FYCMA, quality being a top priority, with the aim of obtaining full client satisfaction, and providing a service based on excellence.
