On 29 May 2008, Malaga will be hosting the 1st National Congress of Business Managers and Marketing Directors, organised by the High Performance Business Centre (CARC). Scheduled to be held at Malaga’s Trade Show and Congress Centre, business managers, marketing directors, director generals, and sales managers representing companies from all over Spain will be attending the event.
From 9.30am-7.30pm, delegates will be able to attend the keynotes of seven marketing and sales experts from all over Spain, addressing sales staff selection, the importance of emotions in sales, new work methods and networking, among other matters.
In the words of CARC’s director Francisco Cabrera, the choice of Malaga as the venue for this first congress is due to the fact that “CARC is based in the city, which has a flourishing business sector and excellent facilities for organising an event of this nature. Likewise, it is close enough to the majority of Andalusian cities, facilitating the assistance of executives from other provinces”. “In any case, the congress does not have a fixed venue, and the idea is to organise future editions in other cities,” he adds.
