The Barcelona Province Convention Bureau organized an original networking session during the 2011 edition of EIBTM – one of the most important and prestigious global MICE industry shows – which was held in Barcelona from 29 Novembre-1 December.
After a busy day of appointments, the Barcelona Province Convention Bureau organized, in collaboration with High Fidelity Collective, "You play rumba" at the stand of Castelldefels and the Baix Llobregat Tourism Office. The aim of this original interactive music workshop was to attract hosted buyers to the stand and treat them to an agreeable after meeting networking session to the rhythm of Catalonian rumba.
High Fidelity Collective's "You play rumba"
Organized within the framework of the province's marketing strategy, with this strikingly creative interactive workshop the convention bureau managed to create the right atmosphere for networking, as well as leaving the participants with a lasting memory of the province.
