With the aim of gaining a foothold in the North American market, Feria Valencia’s Event Centre has recently showcased its products and services at Chicago’s AIBTM’13, the USA’s top MICE show.
Taking place from 10-12 June, the show brought together trade professionals and stakeholders in the American MICE industry. Representatives of Feria Valencia attended the show with the aim of generating leads among North American buyers; a very interesting market for Europe since the American economy is currently recuperating and its meeting and event industry continues to grow at a good rate.
During AIBTM’13, Feria Valencia stepped up its networking activity with potential North American clients and showcased its superb facilities for hosting any kind of event, whatever its size or nature.
Feria Valencia Event Centre sets its sights on the American Market