Event Planner Spain Consistently Improves User Experience

As has been the case since its launching in 2006, Event Planner Spain continues to be commitment to improving the portal’s functionalities and usability.



Among other improvements made in 2014, it is worth mentioning the following:



Search engine optimization:

• Updates geared to improving the portal’s SEO (keyword optimization, improved link strategy striking the right balance between "dofollow" and "nofollow" links, additional landing pages, etc.).

Content:

• Full mobile version featuring member companies, special offers and news.
• Responsive monthly newsletter so that users can view it correctly on any device.
• Simplifying contact form.

Security:

• Protecting the portal against robot attacks so as to improve server performance and obtain more accurate statistics on real traffic.
• Using email obfuscation to combat spam (with Cloudflare).

Functionalities:

• More detailed user statistics via MixPanel.
• Premium positioning.
• Improved social media integration.