The leading scooter rental company continues to implement its internationalization strategy with the opening of a delegation in the Italian capital.
Cooltra has just expanded into the Italian scooter market, with the opening of an official delegation in Rome. With this initiative, Cooltra pretends to access new European Markets with the aim of positioning itself as an industry benchmark by providing the Italian market with full, competitive transport solutions.
One of the reasons behind the move to penetrate this particular market is the enormous similarity between business opportunities in Spain and Italy. Rome is characterized by its complexity, all of which makes it an ideal city for moving about on a scooter, on being the most economic, fast and efficient transport solution available.
Cooltra’s market strategy in Italy is based on providing short- and long-term scooter rental services, scooter sales, corporate mobility services, tours and events.
Cooltra provides all these service in an office located in Central Rome, very close to Termini Station, in addition to seven scooter rental delivery points located in strategic areas of the city of Rome and in the surrounding area, including the two most important airports.
With a fleet of over 66 cutting-edge scooters, both conventional and electric, the company is ready to do business in the Italian capital.
Cooltra Rome
