The firm’s global expansion continues with a partnership which will streamline communication services in Italy and build presence in the Brazilian and Chinese markets.
ABTS Convention Services (ABTS), a global company specializing in serving major medical association meetings in the U.S, inked a deal with Viva Group, Srl., an integrated special event and professional congress organization (PCO) based in Rome with offices in Beijing, Shanghai, London, Warsaw, and São Paulo to enhance specialized services and collaborate in the development of Brazilian and Chinese market expansion.
Effective immediately, Viva Group will support ABTS’s AIFA services in Italy while the two companies develop a strategy together for servicing both Brazilian and Chinese delegations in the U.S. at major medical association meetings, as well as expand ABTS’s convention services abroad in these new markets.
About ABTS
ABTS exclusively represents 19 major U.S. medical associations while serving association management companies and housing and registration partners with internationally friendly group housing, onsite support, and global sales and marketing strategy. With offices in Miami, Rome, San Francisco and Belgrade, the firm’s reach extends to the U.S., South America, Europe and Asia.
